After eight years, Wisconsin has a new administration but this change hasn’t altered the fundamental budget issues, a projected deficit of $2.1 to $2.7 billion, facing the Badger State. Berry will explain how the Wisconsin economy and state budget are at a crossroads and highlight some of the difficult decisions that will need to be made by the new administration.

Break in Marketplace

The highest ranking firefighter to survive the World Trade Center collapse shares his personal leadership story from that tragic day.

Dinner on your own

Conference Registration Opens 

A financial crisis is too great of an opportunity to miss. When the competition is hunkering down waiting for the crisis to blow over, there are quality business and relationships to be had. Tom & Dave will develop a series of strategies you might use to improve your bottom line as we live through a troubled economy and move into recovery.

STRATEGIES TO MANAGE EXPENSES AND IMPROVE OPERATIONAL EFFICIENCY
Larry Hutt, Sheshunoff Consulting + Solutions

The FDIC assessment and the skyrocketing costs of managing regulatory compliance are recent examples of significantly higher expenses for most organizations. As a result, bankers are under intense pressure to control and reduce costs. This session will offer compelling strategies to manage expenses and offset negative market influences.

An update on Housing Finance Reform and discussion on the potential impact on Wisconsin banks.

Awards including 50 and 60-Year Club Recognition

Is your Bank’s capital plan integrated with your business plan? Can you articulate your business plan effectively and concisely to potential investors? This session will take a look at strategies for improving capital ratios including raising capital for your bank in the current banking environment in Wisconsin.

Back by popular demand, Jim Johannes will explore how current economic, regulatory and business developments are impacting community banks in the Badger State.

For almost fifty years, Second City has been the training ground for a host of famous alumni including John Belushi, Mike Myers, Gilda Radner, Tina Fey, Steve Carell, Stephen Colbert, and countless stars of stage and screen. Part well-rehearsed sketches, part informally structured improv, part audience participatory theater, Second City style is one of elegant simplicity—six actors, a few chairs, and some of the most inventive comedy in the nation. The ensemble creates a slice-of-life environment, lampooning aspects of our modern lives—political, social, and cultural. It compares to Saturday Night Live—only better.

Members of the WBA Silver Triangle Club will have an opportunity to meet and have their photograph taken with Second City. For more information about becoming a member of the WBA Silver Triangle Club, contact the WBA Government Relations Staff.

The Dodd-Frank Wall Street Reform and Consumer Protection Act represents the most sweeping rewrite of banking laws since the Great Depression. This session will provide the latest news and policy analysis regarding the impact of this legislation on the banking industry.

The current economic upheaval in the U.S. is the result of several unrelated, long-term trends which collided to cause what could be an extended economic downturn. Isolating these root causes, William Fruth has identified five things which we must do to save our national economy and how it will affect Wisconsin. Attendees will also learn why some areas in Wisconsin are growing in size and quality, while others are declining, and what to look for in their local area.

Hear the real-life evolution of The Warren Featherbone Company, founded in 1883. That evolution has seen the company in agriculture, banking, philanthropy and manufacturing. Crisis has helped reinvent the company. That reinvention has often been non-linear, based not so much on what the company has done, but on what is at the core – its DNA. With the dramatic changes in the banking industry, this lesson in business evolution, adaptation and innovation is a critical one.

A SWEET CULINARY ADVENTURE AT THE PFISTER

Join Executive Chef Robert Ash for a delightful peek at The Pfister kitchen as he demonstrates amazing pastry techniques and recipes.

Continue your culinary adventure by sampling dessert and tea on the 23rd floor of the historic hotel, complete with spectacular views of the city.

When: Tuesday, February 08, 2011 from 2 - 4 p.m.
(Meet in the hotel lobby)

Cost: $50 per person.
(Attendance is limited to the fi rst 30 registrants)

Hosted by: Joan Just, spouse of WBA Board Chairman Robert Just, Jr.

This unique opportunity will make your company visible to top Wisconsin bank executives. The conference is limited in the amount of vendor and sponsorship opportunities. You won’t find a better way to get your products and services in front of Wisconsin’s bank leaders.

Download the WBA Bank Executives Conference Exhibitor Packet

Download the WBA Bank Executives Conference Sponsor Packet

	Todd Berry President, Wisconsin Taxpayers Alliance			James M. Johannes Associate Dean for Executive Education, University of Wisconsin –Madison
	Jon C. Bruss CEO & Managing Principal, Fortress Partners Capital Management, Ltd.			David Koch Chief Operating Officer, Farin & Associates, Inc.
	Tom Farin President & CEO, Farin & Associates, Inc.			Chief Richard Picciotto FDNY Chief and Highest Ranking Firefighter to Survive the World Trade Center Collapse
	Matt Feldman President & CEO, Federal Home Loan Bank of Chicago			Second City Sketch Comedy Troupe
	William H. Fruth President, POLICOM Corporation			Mark Tenhundfeld Senior Vice President, American Bankers Association’s Office of Regulatory Policy
	Larry Hutt Director, Sheshunoff Consulting + Solutions			Charles E. Whalen, Jr. Chairman of the Warren Featherbone Company

2010 Bank Executives Conference Advisory Board
Jeff Knudtson, Chair President/CEO ISB Community Bank, Ixonia	Rachel Goodell President/CEO Unity Bank, Augusta	David Stack President/CEO Superior Savings Bank
Robert J. Just, Jr. WBA Board Chair President/CEO Mound City Bank, Platteville	John Hecht President/CEO WPS Bank, Madison	Ken Thompson President/CEO Capitol Bank, Madison
Ron Slater WBA Immediate Past Chair President/CEO Bankers’ Bank, Madison	Paul Hoffmann President/CEO Monona State Bank	Patty Rogers Advisory Board Liaison Wisconsin Bankers Association Tel: 608.441.1209
	Jeff Liddicoat VP, Business Banking Horicon Bank, Ripon

February 07-09, 2011
The Pfister Hotel, Milwaukee

Make Your Room Reservation Today -
Call (800) 558-8222

Please contact the hotel directly and identify yourself as an attendee of the WBA Bank Executives Conference.

This special room rate cannot be guaranteed after January 9, 2011.

Standard Room - Single/Double - Rate $148.