Time to order your FREE WBF Reading Raises Interest Kit!

Community outreach is a time-tested and proved way to raise brand awareness of your bank throughout your community. One of the most popular community outreach avenues is to promote financial literacy. Helping your current and potential customers discover better ways to manage their personal finances not only positions your bank staff as financial experts, but it also instills fiscally responsible habits in your community.

One easy way to promote financial literacy to young children is by participating in the annual National Teach Children to Save Day event. This year's Teach Children to Save Day is on April 28. To help you and your staff conduct successful classroom presentations, the Wisconsin Bankers Foundation is offering a free WBF Reading Raises Interest Kit to each and every member bank branch.

This year's kit features the book The Berenstain Bears' Trouble With Money by Stan and Jan Berenstain. In the story, Brother and Sister Bear find ways to work for money in order to earn coins for the things they want. Their adventures journey to find the middle ground between earning and spending makes for a funny, realistic story. 

This year's kit includes two lesson plans for bankers to choose from. The first lesson is appropriate for students in Grades K-1 and focuses on the concepts of earning and saving money and banks. The second lesson is appropriate for students in Grades 1-3 and introduces the concept of interest and also discusses figures of speech. 

Kits must be ordered by March 3, 2017 and will be mailed to branches by April.

To order your free WBF kit, please download the order form. Visit www.wisbank.com/ReadingRaisesInterestKits to view past WBA Reading Raises Interest Kits and learn more about this valuable resource. Questions? Please contact WBA's Amber Seitz at 608/441-1237 or via email.