Join us on Thursday, Nov. 7 in Stevens Point for the WBA BOLT Winter Leadership Summit! BOLT (Building Our Leaders of Tomorrow) is a great opportunity for current and emerging leaders to come together and learn from both peers and industry experts. The summit connects community bankers from around Wisconsin for one day full of education and networking. All WBA member banks are encouraged to identify their emerging leaders and register them to participate in WBA BOLT events as an investment in their future with your bank.

BOLT provides an environment where energized and motivated WBA member bankers have an opportunity for peer networking, educational growth, and leadership development, helping to expand their leadership roles. Community bank leaders will interact with and learn from each other and discuss industry challenges such as fintech and branch transformation. Knowing how to respond quickly to changes in the industry is key for leaders when many of these issues are complex and here to stay.

In addition to numerous peer group discussions throughout the day, there will be four keynote sessions. Amber Farley of Financial Marketing Solutions will discuss Advancing the Brand of Your Bank. All banks have a brand, and community bankers spend a lot of time managing the communications, products, events, marketing, technology, customer experience, and delivery channels. And while these things are all incredibly important, they are only elements for something even greater. The long-term value of the bank will depend on the value of its brand. Therefore, the ultimate goal should be to establish a unique brand for the financial institution, and to advance that brand through every internal and external effort. This session will focus on what it means to manage your bank’s brand and why you should be passionate about doing so.

Attendees will also be joined by Meghan Crawford of Bankers Healthcare Group, who will present on The Rise of Community Bank/FinTech Partnerships. Although once considered a threat, fintechs and alternative lenders are now more often viewed as allies to community banks. Diversification, new revenue streams, access to new industries, increased efficiencies, and data are just some of the key reasons banks are extending their hands to non-traditional lenders. Attendees will leave this session with knowledge on how to find the right place for fintechs and alternative lenders in the traditional banking space, how to perform due diligence in choosing the right partner, how to identify opportunities for partnership, and just how community banks can benefit from the future of fintechs.

Look for more information about the other keynotes and breakout sessions at www.wisbank.com/BOLT2019.

WBA hosts BOLT summits twice a year, so watch for the next Summer Leadership Summit! This past June, over 135 current and future leaders of Wisconsin’s banking industry gathered for networking and education with sessions on relationship building, advocacy, fintechs, leadership impact, and how community banks can thrive while in competition with large financial institutions.

The Winter Leadership Summit is only one day out of the office with the low registration fee of $100 per attendee for your emerging leaders to make connections and grow their peer networks! Hotel accommodations with special BOLT rates are also available for attendees. Visit www.wisbank.com/BOLT2019 to register your emerging leaders today.