Association Update: Taking Care of Your People: Affordable, High-Quality Benefits Through WBA EBC

By Daryll Lund

As banks around Wisconsin start digging into their 2025 budgets, now’s a good time to talk about something that matters to every team member: benefits. Offering a strong benefits package isn’t just good business — it shows your staff
you’re invested in their health, well-being, and financial security. That’s where WBA’s subsidiary, the Wisconsin Bankers Association Employee Benefits Corporation (WBA EBC), comes in.

WBA EBC has been helping member banks offer comprehensive, high-quality benefits ranging from medical, dental, vision, and prescription coverage to life and disability insurance at pricing that’s typically only available to much larger employers. Thanks to the combined purchasing power of Wisconsin’s banking community, your bank can offer top-tier benefits that help attract and retain the people who help make your bank great.

And here’s the best part: WBA EBC understands banks. The team knows the challenges you’re facing when it comes to hiring and keeping great talent. They’re problem-solvers, focused on finding the right fit for your bank and backing it up with attentive and reliable service. Got a question? Need a hand with enrollment or billing? The easy-to-use online portal makes managing it all an easier lift.

A standout offering is WBA EBC’s Association Health Plan, serviced by UnitedHealthcare, which gives employees and their covered spouses the chance to earn up to $1,000 each through UHC Rewards simply for doing things that support a healthy lifestyle. Whether it’s tracking daily steps, completing a wellness survey, or getting that annual checkup, these rewards come at no extra cost with the UHC plan.

It’s a win-win: your employees work toward their wellness goals, and they’re rewarded for doing it — all while your bank demonstrates a real commitment to their futures.

WBA EBC also partners with Lincoln Financial Group to offer life and disability insurance with great value adds like Travel Connect and Life Keys (included with life insurance), and employee assistance programs (included with long-term disability). These offerings help give your team more peace of mind while setting your bank apart as an employer that cares.

If you’re looking to strengthen your benefits package and show your employees that their well-being is a top priority, WBA EBC has you covered.

To learn more about the options available, reach out to Jeff Wagner, vice president WBA EBC, at jwagner@wisbank.com or 608-279-8148.