$350 for the first registrant and $300 for additional registrants Wednesday, November 20, 2019 9:30 AM 45 Hillman Road Wisconsin Dells, Wisconsin 53965 Register

The 2019 WBA LEAD360 Conference will be held on November 20-21 at Glacier Canyon Lodge at the Wilderness. The conference will kick off at 9:30 a.m. on November 20 and adjourn at noon on November 21. 

LEAD360 is WBA’s multi-track conference for bankers in the areas of marketing, sales/customer service, retail management, and financial literacy.    

This conference offers keynote sessions that will address topics and issues of interest to all attendees. There will also be several breakout sessions in each track so that attendees can pick and choose what sessions best fit their needs and interests. Attendees will have access to all conference materials, including the breakout sessions they do not attend.

Amplify your experience and “AmpliPhi the Fun” with the first annual LEAD360 Amplification Networking opportunity!

Start out your LEAD360 experience on a high note the night before the conference by gathering with your peers in a social setting. Enjoy cocktails, conversation, and a lot of FUN! Sponsored by last year's highly rated speaker Spencer X Smith & AmpliPhi Social Media Strategies.

NEW: Download the new "Justification Toolkit" to help you share the benefits of attending LEAD360 with your supervisor!
Click here to download the letter/email.
Click here to download the Cost Analysis spreadsheet.


Keynote Sessions Include:

  • Delivering on the Value of Your Digital Investment – Garry McCann, Comhar Digital 
  • Why Our Brains Cannot Resist Story – Dave Neelsen, Michael Neelsen, Story First Media 
  • A Wisconsin Success Story – Steve Loehr, Kwik Trip 

*More Details Coming Soon

Breakout Sessions Include:

  • 7-IN-7: 7 Successful Ideas in 7 Minutes – Marketing/Sales Track
  • Speed Networking – All Tracks 
  • A Compass for Telling Your Story – Marketing/Sales Track
  • Banking Your Business Customers' Employees – Retail Track 
  • Connect 4 – Financial Literacy Track 
  • Creating America's First Online Community Bank – Marketing/Sales Track 
  • The Cool Bankers Guide to Relationships That Matter – Retail Track 

*Click register for more information on Speakers, Full Agenda, Hotel Information and more!

Banker Registration: 
Team pricing is available for your bank's marketing and sales team! The registration fee for your first bank attendee is $350 and includes all meals and conference sessions. Additional employees from your bank can register for $300/additional attendee. Bankers from the same organization must register at the same time to receive team pricing.

The registration fee includes all conference materials, lunch, and reception on Wednesday, and all refreshment breaks. All conference attendees are invited to the Wisconsin Bankers Foundation Breakfast on Thursday.

First attendee: $350
Each Additional Attendee from Your Bank: $300
Thursday Only Registration: $100

Refund Policy:
A refund, less a $25 administrative fee, is provided for cancellations requested on or before November 15.

Exhibitor Registration:
Exhibit Booths are available for $500 for Associate Members and $800 for non-Associate Members and includes registration for one attendee. Additional booth attendees can be registered for $225/attendee. Click here for more information.

Do you have a success story that you would like to share with LEAD360 attendees? Apply to present at the 7-in-7 session! Download the application here


$350 for the first registrant and $300 for additional registrants Wednesday, November 20, 2019 9:30 AM 45 Hillman Road Wisconsin Dells, Wisconsin 53965 Register