Marketing Compliance: Avoiding Violations in Print & Digital Advertising

In this session we will review the compliance considerations for both lending and deposit products whether you are using physical or digital marketing approaches. We will discuss best practices for utilizing social media to not only advertise your products and services, but to establish your brand.

What You’ll Learn

  • Reviewing technical requirements of TIL and TISA, including examples of the Do’s and Don’ts
  • Defining social media to assess which platforms best fit your goals
  • Using posts for more than just advertising your products
  • Assessing the risks and incorporating into your risk management program
  • Detailed review of the compliance regulations to consider when advertising through traditional channels or digitally
  • Best practices for responding to consumer complaints
  • Recommended policies for employee use of social media sites
  • Tips when utilizing third parties to manage your marketing program
  • Auditing your program for compliance and effectiveness

Who Should Attend

This informative session is designed for Marketing Officers, Compliance Officers and anyone responsible for managing your bank’s social media activities.

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Date

Mar 09 2026
Expired!

Time

1:30 pm - 3:30 pm

More Info

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Labels

Webinar/Online
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