WBA Announces New Communications Manager and Administrative Specialist

MADISON, Wis. – Cassandra Krause has been hired as the communications manager at the Wisconsin Bankers Association (WBA). Krause serves as the association’s primary media contact and is responsible for overseeing internal and external communications for WBA.

Krause previously worked as director of communications and marketing at the Wisconsin Association of Independent Colleges and Universities. Prior to that role, she worked in international business and development in France, Cameroon, and Germany.

Originally from Eau Claire, Wisconsin, Krause holds a bachelor’s degree from the University of Wisconsin–Madison and a master’s degree from the Goethe University Frankfurt.

Katie Reiser has been hired as administrative specialist at WBA. Reiser will support the legal and education departments.

Reiser previously worked in Audience Services with Wisconsin Public Media, which is home to Wisconsin Public Radio and PBS Wisconsin. Prior to that role, Reiser was member services director at the Wisconsin Restaurant Association where she led communications, member engagement, and retention efforts.

Reiser has a Bachelor of Fine Arts degree from State University of New York at Purchase and is originally from Stevens Point, Wisconsin.

“At WBA, we pride ourselves on hiring top talent and fostering a positive work environment,” said WBA President Rose Oswald Poels, who noted that the average length of service for current WBA employees is more than 14 years. “We are pleased to welcome Cassie and Katie on board and look forward to the contributions they will make to our membership and the industry.”


By, Cassie Krause