WBA-EBC: Your “Win-Win” Employee Benefits Choice for Investment in Your Team

By Daryll Lund, WBA-EBC president

As banks around Wisconsin begin planning their 2027 budgets, now is the perfect time to evaluate one of the most important investments you can make in your workforce: employee benefits. A strong benefits package does more than support your bottom line, it shows employees that you value their health, well-being, and financial security. That’s where WBA’s subsidiary, the WBA Employee Benefits Corporation (WBA-EBC) can help.

WBA-EBC works with member banks to provide comprehensive, high-quality benefit solutions, including medical, dental, vision, prescription coverage, life insurance, and disability protection. Through the combined purchasing power of Wisconsin’s banking community, your bank can offer premium-level benefits that help attract and retain the people who help make your bank great.

What truly sets WBA-EBC apart from others is its understanding of the challenges banks face today when it comes to hiring and keeping great talent. The team is focused on delivering practical solutions, personalized support, and responsive service every step of the way. From enrollment and billing assistance to an easy-to-use online portal, managing benefits becomes simpler and more efficient.

One standout offering is WBA-EBC’s Association Health Plan, serviced by UnitedHealthcare (UHC), which allows employees and their covered spouses to earn up to $1,000 each through UHC Rewards for participating in healthy activities. Whether it’s tracking daily steps, completing a wellness assessment, or scheduling an annual checkup, participants can earn incentives at no additional cost through the UHC plan.

It’s a win-win: employees are encouraged to prioritize their health while being rewarded for doing so, and your bank reinforces a meaningful commitment to your team’s overall well-being.
WBA-EBC also partners with Lincoln Financial Group to provide life and disability insurance options that include valuable added benefits such as Travel Connect and Life Keys (included with life insurance), and employee assistance programs (included with long-term disability).

Delta Dental of Wisconsin and WBA-EBC have partnered together for the past 20 years to offer important dental benefits. Delta Dental is known for innovative high-value plan designs that offers WBA members benefit options that are otherwise only available to the state’s largest employers.

If you’re looking to strengthen your benefits offerings and show employees that their well-being truly matters, WBA-EBC can help.

To learn more about the options available, reach out to Jeff Wagner, vice president of WBA-EBC at jwagner@wisbank.com or 608-279-8148.