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Community, Member News

Chair’s Column: Wisconsin Banks Give Back During WBA Power of Community Week

By Al Araque

I hope that 2025 is treating you well. As I write this, I am feeling energized, informed, and inspired after the 2025 Bank Executives Conference held at Milwaukee’s Pfister Hotel the first week of February. This year’s theme was IMPACT, which has also been my theme as WBA Chair. It was invigorating to gather with colleagues, honor industry leaders, learn about new products and services in the sold-out exhibit hall, and attend a wide variety of compelling general sessions and facilitated discussions.

After some particularly cold, snowy, and windy days, I am looking ahead to spring and am excited about the upcoming WBA Power of Community Week, which occurs during April’s Community Banking Month. This year, Power of Community Week will be held April 21–26.

National Teach Children to Save Day is Thursday, April 24, which overlaps with Power of Community Week! A great way to participate is giving financial literacy presentations in elementary school classrooms using the Wisconsin Bankers Foundation’s Reading Raises Interests Kits. This year’s book is “Rock, Brock, and the Savings Shock” by former FDIC Chair Sheila Bair. Visit wisbankfoundation.org/reading-raises-interest-kits by March 7 to place an order for your bank’s free kit, which includes 10 copies of the book and supporting materials.

Last year, over 375 individual bank branches representing more than 60 member banks participated in Power of Community Week. This annual campaign brings together member banks, Associate Member companies, and WBA staff to encourage engagement in one or more service activities. Taking action demonstrates the banking industry’s ongoing strong commitment to local communities across Wisconsin.

I shared in my first column as Chair that one of the reasons I was drawn to my current role with Johnson Financial Group in 2021 was because of founder Samuel C. Johnson’s commitment to our communities and always putting people first — associates and clients alike. The Johnson family has a long tradition of philanthropy and community involvement. This quote from Helen Johnson-Leipold, Chairman of Johnson Financial Group, sums things up perfectly, “Do what’s best for family, company, and community. We are here to make a difference in the world.”

Johnson Financial Group associates collectively volunteer tens of thousands of hours each year! Encouraging your employees to volunteer in the community through workplace programs like Power of Community Week doesn’t just positively impact your community, it contributes to a positive workplace culture. Research shows that workplace volunteerism significantly enhances employee engagement. According to Deloitte, workplace volunteer opportunities enhance employees’ sense of purpose, leading to higher job satisfaction and loyalty. In their 2024 survey, 91% of survey respondents said volunteer opportunities can have a positive impact on their overall work experience and connection to their employer.

If you’re looking for inspiration for Power of Community volunteer activities this year, check out some examples of fun and impactful projects by using the hashtag #BanksPowerWI on social media or visit wisbank.com/BanksPowerWI to find ways to get involved and additional details.

There are opportunities to make an impact everywhere!

Araque is SVP, director of consumer, private, and business banking with Johnson Financial Group, Racine, and the 2024–2025 WBA Chair.

 

March 10, 2025/by Katie Reiser
https://www.wisbank.com/wp-content/uploads/2021/09/Triangle-Backgrounds_Dark-Blue-on-Light-Blue.jpg 972 1921 Katie Reiser https://www.wisbank.com/wp-content/uploads/2021/09/Wisconsin-Bankers-Association-logo.svg Katie Reiser2025-03-10 07:32:582025-03-11 08:56:49Chair’s Column: Wisconsin Banks Give Back During WBA Power of Community Week
Advocacy, Community, Member News

Chair’s Column: Mid-Term Reflections: A Year of Engagement and Progress for Wisconsin’s Bankers

By Al Araque

As I reach the halfway point of my term as Chair of the Board of the Wisconsin Bankers Association (WBA), I reflect on the incredible progress we’ve made together in amplifying the impact of our Association. It has been a truly rewarding experience, and I have had the privilege of attending events and engaging with many of you, witnessing firsthand the power of our collective efforts.

Presiding over Board meetings, I have been struck by the dedication of WBA Board members, who along with volunteer committee, advisory board, and section leaders exemplify the vital role members play in advocating for the industry and driving meaningful change.

Speaking of advocacy, it has been energizing to witness the impact of member advocacy in action. From meeting with legislators to pushing for policies that benefit our communities, your voices are truly making a difference. A good example of the effectiveness of WBA members was the annual fall trip to Washington, D.C., where members met with senior officials from the Federal Reserve, FDIC, OCC, CFPB, and SBA. Topics covered included interchange/Reg II, brokered deposits, preemption, Basel III, FDIC signage rules, banking as a service, and Section 1071.

I had the chance to connect with many of you during our annual WBA Chair’s Member Appreciation Golf Outing in August. It was a fantastic opportunity to meet, or re-connect with fellow members, share ideas, and discuss the important work we’re doing in the banking industry.

Another highlight was attending the Wisconsin Bankers Foundation Gala in September, where I was joined by fellow bankers to raise funds for financial literacy initiatives. These efforts are critical in ensuring that we continue to serve our communities with the knowledge and resources they need to succeed. It was inspiring to see the generosity of WBA members, all committed to building a stronger financial future for the people of Wisconsin.

WBA President and CEO Rose Oswald Poels recently shared some numbers that reflect the scope of member involvement.
Education:
• 500+ bankers are members of our free WBA Connect online peer groups
• 600 members belong to the Building Our Leaders of Tomorrow (BOLT) section
• Over 6,000 people have attended WBA-hosted events in 2024

Advocacy:
• In December, over 85% of our advocacy goal of $300,000 had been raised
• There were 49 BIGG Award recipients; 48 Gold Triangle members; 14 Leadership Circle members; and 91 Silver Triangle members
• 183 banks designated Advocacy Officers

Wisconsin Bankers Foundation:
• 400+ volunteers made a total of approximately 900 financial education presentations – reaching more than 30,000 community members
• 79 individuals and 21 banks recently received Excellence in Financial Education Awards

Volunteerism:
• Approximately 170 members serve on the WBA, FIPCO, and EBC boards of directors, WBA committees, and WBA section boards.

I hope your holiday season was festive and fulfilling and wish you all the best as the new year begins. In 2025, I encourage all of you to consider making a resolution to get more involved with the WBA. Check out one of the numerous educational and professional development opportunities from WBA’s Education team, volunteer for Teach Children to Save Day, register for WBA’s Capitol Day in Madison, or make donations to Wisbankpac or the Alliance for Bankers Conduit. There are countless ways to contribute (financially and through volunteerism) to make an impact. Together, we can continue to strengthen our association and build a brighter future for Wisconsin’s banking community. Let’s make 2025 a year of even greater engagement and impact!

Araque is SVP, director of consumer, private, and business banking with Johnson Financial Group, Racine, and the 2024–2025 WBA Chair.

 

January 6, 2025/by Katie Reiser
https://www.wisbank.com/wp-content/uploads/2021/09/Triangle-Backgrounds_Dark-Blue-on-Light-Blue.jpg 972 1921 Katie Reiser https://www.wisbank.com/wp-content/uploads/2021/09/Wisconsin-Bankers-Association-logo.svg Katie Reiser2025-01-06 07:54:512025-01-06 07:56:18Chair’s Column: Mid-Term Reflections: A Year of Engagement and Progress for Wisconsin’s Bankers
Community, Member News, News

Chair’s Column: Amplifying the Impact of WBA

By Al Araque

It was my honor to be installed as Chair of WBA’s Board of Directors on June 5 at the WBA office, and welcome our newest Board members and thank those who finished their terms for their service.

During the installation ceremony, we were also able to express gratitude to outgoing Chair Donna Hoppenjan, president and CEO of Mound City Bank in Platteville, for her dedication to WBA and the banking industry. Donna’s focus during her term was an appeal to members to be the inspiration for the future of the industry. It was clear from the staff reports in the Board meeting following the ceremony which cited increased member engagement, that her goal was achieved.

It is both gratifying and humbling that my career trajectory has led me to Wisconsin and WBA. When I moved to Wisconsin with my family in 2014, we immediately fell in love with the state and are happy to call it home. I was drawn to my current role with Johnson Financial Group in 2021 because of founder Samuel C. Johnson’s commitment to our communities and always putting people first — associates and clients alike.

As I was contemplating the focus for my term, the word “impact” resonated with me. Our work is not just about the transactions we facilitate, it is about the lives we touch. Every loan we approve helps a business grow, every mortgage we provide helps a family find a home, and every financial literacy program we offer empowers individuals to take control of their future. These actions ripple through our communities, fostering growth, stability, and opportunity.

I was proud when a former Chicago customer tracked me down years later to thank me for helping him establish a 529 account for his daughter which enabled him to pay for her college education. I realized that was just a single example of our industry’s impact. WBA represents over 30,000 bankers in Wisconsin and we all have those powerful stories.

There is even more we can do to amplify our impact, especially when we take advantage of the numerous opportunities WBA has to offer. Whether it is exchanging ideas in WBA Committees and Sections, in the Employee Resource Group or Peer Groups; or participating in the annual Power of Community Week, together, we can reach more community members, achieve greater outcomes, and make lasting impressions.

I am fortunate to begin my term with positive momentum. The foundation built by my predecessors will serve me well as I work to strengthen engagement and inspiration among WBA members. The theme of impact implies a change in people’s lives, and my goal for myself and for WBA is to leave our industry better tomorrow than it is today. I am looking forward to achieving that goal together.

This is your Association. Like WBA President and CEO, Rose Oswald Poels, my door is always open. We encourage communication from members. WBA was established over 130 years ago and has been witness to the constant evolution of the banking industry. As the industry adapts and pivots to be there for customers, so does the Association. Your involvement is vital.

Araque is SVP, director of consumer, private, and business banking with Johnson Financial Group, Racine, and the 2024–2025 WBA Chair.

 

July 9, 2024/by Katie Reiser
https://www.wisbank.com/wp-content/uploads/2021/09/Triangle-Backgrounds_Dark-Blue-on-Light-Blue.jpg 972 1921 Katie Reiser https://www.wisbank.com/wp-content/uploads/2021/09/Wisconsin-Bankers-Association-logo.svg Katie Reiser2024-07-09 07:30:142024-07-09 07:30:14Chair’s Column: Amplifying the Impact of WBA
Community, Member News

Introducing New WBA Chair Alvaro (Al) Araque

By Katie Reiser

June 5 marked the beginning of Alvaro (Al) Araque’s term as Chair of the Wisconsin Bankers Association’s (WBA) Board of Directors. Araque has been with Johnson Financial Group since 2021 and serves as SVP, director of consumer, private, and business banking. “During my five years on the Board, I have witnessed the incredible impact WBA has on the banking industry,” he said.

The theme for his term is “impact,” and he is determined to encourage more members to use the resources and support offered by WBA to magnify that impact. “One of the easiest ways to amplify our impact is to participate in the many programs or services WBA has to offer,” he noted. That participation can come in many forms: viewing webinars, attending WBA conferences, calling the Legal Team, tapping into the helpful content on WBA’s website, serving on committees, or providing financial literacy education in your community.

After the board installation ceremony, Araque met with WBA staff to share his background, workplace priorities, and gather insights from employees; clearly demonstrating his emphasis on listening and exchanging ideas.

Araque’s main priorities at work are people — both colleagues and customers — and performance. He believes involvement in WBA can help with both. Investing in people through professional development and education will positively impact their performance and that of their financial institutions. “I prioritize effective communication and focus on relationships before tasks,” he explained, emphasizing the importance of truly listening to understand, as opposed to listening to respond. “When you really take the time to listen to understand, you are in a better position to make a difference.”

He credits Al Ritter’s book “The 100/0 Principle: The Secret of Great Relationships” for some of his own growth. “In a 100/0 relationship, we take 100 percent responsibility for the relationship without expecting anything in return,” he said. “By taking complete ownership without expecting reciprocity, you’ll find it (unexpectedly) comes back to you two-fold.”
Originally from Hoboken, New Jersey, Araque graduated from Denison University in Granville, Ohio, with a Bachelor of Arts in economics and minor in studio art. A counselor suggested managing an art museum, which clearly was not what Araque ended up pursuing.

What ended up being his next move was the gratifying work he found helping customers reach their financial goals as a universal banker at a First Chicago NBD branch inside a Dominick’s grocery store.

Araque almost became a financial advisor but opted to pursue management at local and national levels spending nearly 23 years with the bank that ultimately became JP Morgan Chase. His career trajectory with Chase had him frequently crossing the country opening branches and working on relocations and consolidations. As national director of in-stores, his portfolio had an impressive 400 branches. He was later drawn to Johnson Financial Group because of their culture of integrity, commitment to customers, and presence in the community; priorities that shape his work.

The Araque family moved to Wisconsin in 2014 and quickly fell in love with the state. While Araque remains loyal to east coast teams like the Giants and Yankees, he has become a fan of the Bucks. He is clearly proud of his family. His daughter is studying marketing at Long Beach State, and his son, who recently graduated high school, will be studying theater at the University of Minnesota. In his installation speech, he thanked his wife Christina and the spouses/partners of WBA Board members for their support. “We could not do this without their encouragement,” he said.

Araque often describes the ripple effect banks have in their communities and encourages members to get involved in WBA’s Power of Community week. He is actively involved in his community, serving on the boards of the Penfield Children’s Center, Hispanic Professionals of Greater Milwaukee (HPGM), and Employ Milwaukee Financial Advisory Board.

Not afraid to step outside his comfort zone, Araque relayed a story about representing Johnson Financial Group in the Milwaukee’s Stars Merengue event in 2021. As a brand-new employee, he won the mirror ball trophy in this Dancing With the Stars-inspired competition and helped raise $700,000 for Cristo Rey Jesuit High School.

Rose Oswald Poels, WBA president and CEO, shared a colleague’s description of Araque as “sunshine coming into a room.” Oswald Poels praised his unsurpassed enthusiasm and approachable nature. That enthusiasm, coupled with his extensive industry experience, will help amplify WBA’s reach across the state.

July 3, 2024/by Katie Reiser
https://www.wisbank.com/wp-content/uploads/2021/09/Triangle-Backgrounds_Yellow-on-Light-Blue.jpg 972 1921 Katie Reiser https://www.wisbank.com/wp-content/uploads/2021/09/Wisconsin-Bankers-Association-logo.svg Katie Reiser2024-07-03 07:26:402024-07-03 07:26:40Introducing New WBA Chair Alvaro (Al) Araque
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