WBA Announces Inaugural Marketing Excellence Award Winner
The WBA is pleased to announce the winner of the inaugural WBA Marketing Excellence Award for 2023: Bank Five Nine and the marketers behind the ‘Tim’s Treat’ campaign, Heather Dewey and Jeff McCarthy!
The WBA and WBA’s Marketing Committee created this new honor with the intention of celebrating marketing teams who excelled in communicating bank products, services, or initiatives through interesting and dynamic campaigns.

Pictured (left to right) are: Jeff McCarthy and Heather Dewey.
Bank Five Nine received the award on November 16 at the 10th annual WBA FLEX Retail and Marketing Summit (formerly LEAD360). Their ‘Tim’s Treat’ campaign garnered community engagement and exemplified the Bank Five Nine mission to “Make Lives Better” while introducing customers and local leaders to Tim Schneider, president and CEO at Bank Five Nine.
Submissions for the 2024 Marketing Excellence Award will open in August 2024!