Marketing

The WBA Marketing Committee members develop speaker and topic ideas for its educational program series “Let’s Talk Marketing” and the Marketing Conference. The group also serves as an informational resource for bank marketers. The committee has approximately three to four meetings or conference calls per year.

For more information, contact WBA’s Jennifer Harder at 608-441-1249.

Additional resources:

American Bankers Association Marketing Network

Bankers Online InfoVault

2018-2019 Marketing Committee

Kristen Talbott, Vice Chair
Chief Retail Banking Officer
Tri City National Bank, Oak Creek

Jeff McCarthy, Vice Chair
VP, Marketing Director
First Bank Financial Centre, Oconomowoc

Sara Baker, Past Chair
Vice President
Ladysmith Federal Savings & Loan

Natalie Adams (2019)
Brand Development AVP
Royal Bank, Elroy

Cindy Boggess (2021)
Marketing & Customer Relations
Northwestern Bank, Chippewa Falls

Tracy Brooks (2019)
Marketing Director
McFarland State Bank

Ryma Lindquist (2019)
Marketing Director
First Bank of Baldwin

Lauren Olson (2020)
Marketing Coordinator, Bank of Prairie du Sac

Adam Ross (2020)
Marketing Director
Farmers State Bank of Waupaca

Laura Wiegert (2020)
Senior Vice President - Marketing
Investors Community Bank, Manitowoc

Kevin Wilderman (2019)
VP Marketing
North Shore Bank, Brookfield

Lisa Woletz (2021)
Vice President Marketing
First National Community Bank, New Richmond

Jennifer Harder, WBA Liaison
Marketing Manager
Wisconsin Bankers Association